IBM Launches Operations in Cochin, Caters to SMB Clients
IBM India has started new operations in Cochin, Kerala, expanding its reach to 41 cities in India. This would enable IBM to cater specially to the unique requirements of the various Small and Medium Business (SMB) clients spread in the non-metros in the country.
"Mid-market companies have distinct needs that are often ignored by most service providers. IBM's technologies and solutions for Indian small and mid-market businesses provide a competitive edge in this era of globalisation," said Lingraju Sawkar, vice president, small and medium business, IBM India. "Understanding these needs, we want to expand our reach to be closer to our clients, enabling us to serve them better. Our new operation in Cochin is a step in that direction," he added.
With over 3000 SMB customers in India, IBM’s operations in Cochin will target various clients in Government, Banking, Healthcare, Retail, Hospitality, Travel & Transportation.
IBM has invested in the development of products and services specifically priced and designed for the SMB marketplace under the brand name ‘IBM Express Portfolio’. IBM's Express portfolio is comprised of hardware, software, services, solutions and financing and is designed to meet specific criteria for SMBs.
These offerings are delivered through sales and marketing team of 6,000 people and a network of 90,000 Business Partners, organized in 243 local sales territories around the world.
IBM's portfolio of clients in Kerala includes the state government, JRG Securities, IIM-Calicut, Dhanalaksmi Bank, Catholic Syrian Bank and Malabar Institution of Medical Sciences, among others.
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