Salesforce.com has uveiled the AppExchange Mobile, through the acquisition of Sendia Corporation for USD 15 million in cash. The combination of the AppExchange on-demand platform with mobile technology from Sendia is expected to mobile-enable more than 60 on-demand applications that are currently available on the AppExchange. The company also claims that using AppExchange Mobile, all current and future AppExchange partners will be able to quickly and easily extend their on-demand applications to any mobile device with no extra development cost or complexity.
According to the company, AppExchange Mobile breaks the wireless application logjam for customers, and massively reduces challenges associated with developing mobile applications, the need to develop for multiple platforms, and the cost and complexity of developing and deploying mobile applications. AppExchange Mobile is also expectec to provide developers with a new model now developers can write an application once on the AppExchange on-demand platform and have it run on any mobile device, as well as any Web-enabled PC, without additional coding.
