Friday, 28. December 2007
Sony Reveals the Launch of Cyber-Shot S730 in Europe
Sony Europe has announced the release of its latest S730 CyberShot Camera.
The 7.2-megapixel compact camera is considered a new baseline for Sony's camera line and is designed for first-time photographers who may not have the experience to set camera settings.
Sony claims that the Cyber-shot S730 lets one grab clear, blur-free pictures without the aid of flash if you’re shooting in low light or on cloudy days. Selecting ‘High Sensitivity’ mode on the easy-to-adjust mode dial boosts sensitivity to ISO 1250. This allows shooting at faster shutter speeds to reduce the risk of camera shake, even with moving subjects.
The camera sports a 3X zoom lens and a 2.4-inch LCD for viewing shots. For beginners, the Cyber-shot is equipped with an on-screen guide menu offering flash, macro and self-timer settings.
There's also on-screen advice to help one select the right settings for chosen subject as selected with the Shooting Mode dial. The Cyber-shot S730 can even help beginners pick the optimum image size for shooting, depending on the preferred printing paper size and the amount of memory space remaining.
For people who are peculiar about fine-tuning brightness, the Camera offers an on-screen Histogram mode exhibiting image brightness in graphical form.
The Cyber-shot S730 will be available throughout Europe from mid January 2008, however the pricing has not been disclosed.