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From the News Desk
Wednesday, 18. July 2007
EU Backs Nokia Mobile TV Standard
Nokia’s mobile TV broadcasting standard has been accepted by the European Union for its continent wide roll out.
EU telecoms commissioner Viviane Reding said the member states should roll out services using the DVB-H standard as quickly as possible.
Though EU has decided on a Nokia standard, market watchers said it was for the market to decide which standard was appropriate for the roll out across the old continent and should not be decided by the union.
Across the world, Mobile TV is becoming a fad as it lets news, sports and other programmes including movies and shortened clips of TV episodes called Mobisodes to be broadcast directly to handsets.
The European Union is keen to make sure the region remains competitive in a market it believes could be worth Euro 20 billion.
Reding said a single standard was decided so that Europe can have lead in this sector. "We can either take the lead globally - as we did for mobile telephony based on the GSM standard developed by the European industry - or allow other regions to take the lion's share of the promised mobile TV market," she said.
"Wait-and-see is not an option. The time has come for Europe's industry and governments to switch on to mobile TV."
Across the world, countries have different Mobile TV standards. Korea and China have their own standards while Japan has its own.
EU telecoms commissioner Viviane Reding said the member states should roll out services using the DVB-H standard as quickly as possible.
Though EU has decided on a Nokia standard, market watchers said it was for the market to decide which standard was appropriate for the roll out across the old continent and should not be decided by the union.
Across the world, Mobile TV is becoming a fad as it lets news, sports and other programmes including movies and shortened clips of TV episodes called Mobisodes to be broadcast directly to handsets.
The European Union is keen to make sure the region remains competitive in a market it believes could be worth Euro 20 billion.
Reding said a single standard was decided so that Europe can have lead in this sector. "We can either take the lead globally - as we did for mobile telephony based on the GSM standard developed by the European industry - or allow other regions to take the lion's share of the promised mobile TV market," she said.
"Wait-and-see is not an option. The time has come for Europe's industry and governments to switch on to mobile TV."
Across the world, countries have different Mobile TV standards. Korea and China have their own standards while Japan has its own.
