Microsoft’s Zumobi is all set to launch a new mobile browser beta in mid-December. Earlier this year, Microsoft announced the launch of ZenZui, now known as Zumobi, an independent company with the mission of transforming the way people engage, consume and interact with Web content through a mobile user interface.
The user interface is made up of 16 tiles on which users can easily zoom in and out, with each tile represents a web page. Zumobi's back-end servers are constantly updating the websites on the phone, so a user doesn't have to wait for the site to load after they click the tile. Users determine what site appears in each tile, and they can send tiles to each other.
Zumobi, is offering software that works in connection with a back-end server. The company claimed that the product, currently only compatible with Windows Mobile phones, would make mobile Internet use easier.
“Zumobi hopes to make the client available to many other types of phones, with the BlackBerry next in line and expected in the second quarter of 2008,” said John SanGiovanni, co-founder and vice president of product and services for Zumobi. The iPhone is also quite high on Zumobi's list, but the company doesn't want to officially say it will build a client for the phone until it sees the iPhone developer kit, which comes out next year.
The service will be free for end users, except for related mobile data network usage, and advertising supported. Advertisers could sponsor specific tiles that might offer information users might want, such as traffic updates. If an operator pre-loads the software onto phones, the operator gets a cut of the advertising revenue, said SanGiovanni.
SanGiovanni also said that Zumobi is designed to be able to work on a wide variety of hardware, including phones that have touch screens, numeric keypads and full keyboards and that operate in landscape or portrait modes.
Both the public beta of the Zumobi browser and the SDK will be available on Zumobi’s website for windows mobile users starting on December 14th. Users will be able to download the software direct to their phones.