Tuesday, 17. June 2008
eBay Introduces Project Echo, Unwraps Website to Developers
Online auction giant eBay plans to present a brand new program that will allow developers to access just about any needed information from the auction company’s Web site. The apps program, dubbed Project Echo, will allow developers to integrate applications in Selling Manager and Selling Manager Pro, eBay's tools for managing sales in one location, My eBay.
The portal offers 25 application programming interfaces that enable online retailers to send and receive money online, refund transactions, manage subscriptions, and check transaction histories. New APIs in the redesigned portal offer more options for subscription billing and for conducting transactions with repeat customers. In addition, the site offers a directory of PayPal-certified developers.
"By giving developers the opportunity to showcase their tools to eBay's most active sellers, eBay aims to help developers and sellers alike create new revenue streams and maximize their ability to make money through eBay," according to eBay's announcement.
There will be a set of guidelines for the interested developers and they will have to reach a certain standard in order to be accepted. One of the demands is that the applications should have a free trial period of 30 days.
eBay says it has over 70,000 members in its developer program, and more than 12,000 software applications have already been built by third-party developers.